Gino Wickman's Traction: Get a Grip on Your Business gave a generation of founders and CEOs the tools to run better organizations. Adalia Advisors helps them use those tools — before the full system is installed, and long after the implementer is gone.
You've done the hard work of a professional Traction implementation. The system is installed. Your rhythms are set, and you now use a shared vocabulary. But your implementer has moved on and, if you're honest, you have to admit your annual and quarterly sessions are losing traction. Without an experienced outside facilitator in the room, and with the smartest person on your team trying to run the meeting and participate in it, is there any wonder why?
This is not a failure of the operating system. It's a natural consequence of juggling roles and hats. Organizations that keep an experienced, trusted advisor at the table — someone who knows the framework, knows what good looks like, and isn't afraid to ask the question the team has been avoiding — can sustain the gains from Traction.
When you bring us in as your ongoing facilitation partner for annual and quarterly sessions, you'll regain and maintain traction. You've done the hard work of bringing preparation and creating structure, we bring the kind of honest outside perspective that keeps your leadership team at its best.
We're not here to sell you a new system. We're here to protect the one you've already built.
Let's Compare NotesYour start-up or early-stage venture is ready to build the habits and disciplines from Traction, but you're not yet at the size or stage that justifies a full professional implementation — in cost, complexity, or both.
Getting Traction gives your leadership team a structured path to begin. We work alongside you to introduce the core rhythms, tools, and disciplines from the framework in a way that fits where you are right now. You build the muscle before you need the full system — and when the time comes, you'll be ready for a full implementation.
Let's Compare NotesMaintaining Traction is the right fit if your organization has completed an EOS® implementation, your implementer relationship has wound down, and your annual or quarterly sessions are losing the energy, honesty, or focus they once had. You don't need to rebuild the system — you need a trusted advisory and accountability partner to maintain the operating system.
Getting Traction is the right fit if your leadership team is aligned on the need for more structure and discipline, you've read the book and recognize your organization in it, but a full implementation isn't the right next step yet. You want to begin practicing the habits without committing to the full installation.
The organizations that sustain the gains from Traction are the ones that keep an experienced, trusted presence at the table.
Every engagement begins with a conversation — not about our approach, but about your organization. Where you are, what's working, what's not, and what the next six to twelve months need to look like. Only then do we talk about how we might help.
For Maintaining Traction engagements, we typically begin with a session audit — a structured review of your last annual and quarterly sessions to understand the current state of the system and where the highest-leverage opportunities are. From there, we design a facilitation cadence that fits your organization's rhythm and needs.
For Getting Traction engagements, we start with your leadership team and the decisions that matter most right now, then introduce the Traction tools and rhythms in a sequence that builds on itself.
Start the ConversationIf your Traction system is installed but losing momentum, or you're ready to begin building the habits, we'd welcome the chance to compare notes. Every engagement begins with understanding your organization before discussing our approach.